Basic Strategy

Long Call & Long Put

The fundamental options strategies: Profit from price movements with limited risk.

Buying Options: The Basics

When you buy an option (Long position), you acquire the right, but not the obligation, to trade an underlying asset at a fixed price. Long Calls and Long Puts are the simplest options strategies and the perfect entry into options trading.

Long Call

Bullish

A Long Call gives you the right to BUY the underlying asset at the strike price.

When to use?

Use a Long Call when you expect the price of the underlying asset to rise.

Max Profit
Unlimited (price can theoretically rise infinitely)
Max Loss
Premium paid
Break-Even
Strike + Premium

Example: Long Call on Apple

Current Price
$175
Strike Price
$180
Premium Paid
$5 ($500 total)
Break-Even
$185
Expiration
30 days
Scenarios at Expiration:
Price at $200(200-180-5) × 100+$1,500
Price at $185Break-Even$0
Price at $175Option expires worthless-$500

Long Put

Bearish

A Long Put gives you the right to SELL the underlying asset at the strike price.

When to use?

Use a Long Put when you expect the price of the underlying asset to fall.

Max Profit
Strike - Premium (if price falls to 0)
Max Loss
Premium paid
Break-Even
Strike - Premium

Example: Long Put on Tesla

Current Price
$250
Strike Price
$240
Premium Paid
$8 ($800 total)
Break-Even
$232
Expiration
45 days
Scenarios at Expiration:
Price at $200(240-200-8) × 100+$3,200
Price at $232Break-Even$0
Price at $260Option expires worthless-$800

Long Call vs. Long Put Comparison

FeatureLong CallLong Put
Market OutlookBullish (rising)Bearish (falling)
RightBuy at strikeSell at strike
Max ProfitUnlimitedStrike - Premium
Max LossPremium paidPremium paid
Break-EvenStrike + PremiumStrike - Premium
DeltaPositive (0 to +1)Negative (0 to -1)
ThetaNegative (time decay)Negative (time decay)

Understanding Moneyness

Moneyness describes the relationship between the current price and the strike price.

In-the-Money (ITM)

Call:Stock Price > Strike
Put:Stock Price < Strike

Option has intrinsic value

At-the-Money (ATM)

Call:Stock Price ≈ Strike
Put:Stock Price ≈ Strike

Price near strike

Out-of-the-Money (OTM)

Call:Stock Price < Strike
Put:Stock Price > Strike

Option has only time value

Important Greeks for Long Options

Delta

Measures price change of option per $1 move in underlying

ITM options have higher delta, OTM lower

Theta

Time decay per day - works AGAINST long positions

Closer to expiration means faster decay

Vega

Sensitivity to volatility changes

Rising volatility increases your long option value

Gamma

Rate of change of Delta

ATM options have highest gamma

When to Use Long Options?

Long Call

  • You expect a price increase
  • You want to profit from bullish market movement
  • You want to invest with leverage
  • You want to limit your risk to the premium
  • As an alternative to buying stock directly

Long Put

  • You expect a price decline
  • To hedge a stock portfolio
  • You want to profit from falling prices
  • As an alternative to short selling
  • During increased uncertainty or volatility

Tips for Beginners

1

Start small

Trade with 1-2 contracts first until you understand the mechanics.

2

Understand your risks

You can lose 100% of your invested premium.

3

Choose the right expiration

30-60 days gives the position time to develop.

4

Watch for liquidity

Only trade options with tight bid-ask spreads.

5

Have an exit plan

Decide in advance when to take profits or cut losses.

6

Avoid earnings

Options before quarterly reports are often overpriced (IV crush).

Ready for the Next Step?

Learn more advanced strategies like Cash-Secured Puts and Spreads.